杨家埠木版年画受地域环境及历史文化影响，在长期的发展过程中逐渐形成了独具特色的图像艺术体系，蕴含丰富的视觉性文化资源。基于此，以潘诺夫斯基的图像学为理论依据，通过前图像志描述、图像志分析和图像学解释来分析杨家埠木版年画表层视觉元素，揭示图像中符号的象征意义，进行深层的文化解读，以《男十忙》《女十忙》这类经典作品为案例，能有力地展现图像学方法解析木版年画的深刻性与有效性。研究发现，杨家埠木版年画不仅是视觉艺术的呈现，更是民间信仰、文化传统与社会变迁的综合体现，据此可深入了解潍坊地区的社会文化概貌。

Yangjiabu woodblock New Year pictures, influenced by the regional environment of Weifang, Shandong Province and its historical culture, have gradually developed a distinctive iconographic art system over a long period, which contains rich visual cultural resources. Based on this, taking Panofsky's iconology as the theoretical framework, this paper analyzes the surface visual elements of Yangjiabu woodblock New Year pictures through pre-iconographic description, iconographic analysis, and iconological interpretation, reveals the symbolic meanings of the signs in the images, and conducts a deep cultural interpretation. Taking the classic works Male Ten Busy and Female Ten Busy as examples, it most effectively demonstrates the profundity and effectiveness of the iconological method in analyzing woodblock New Year pictures. The study finds that Yangjiabu woodblock New Year pictures are not only a presentation of visual art, but also a comprehensive embodiment of folk beliefs, cultural traditions, and social changes, through which we can gain an in-depth understanding of the social and cultural profile of Weifang area.